Educational charity to benefit from the Etude House “Princess Run”


PRESS RELEASE

In celebration of mothers and families in May, Etude House Philippines is holding a fun run dubbed “Etude Princess Run.” It features 3K, 5K and 10K categories, and will happen on May 25, 2014, at 5 a.m. at the corner of 34th and 9th Avenue, Fort Bonifacio Global City in Taguig. Proceeds of Etude Princess Run 2014 will support the YesPinoy Foundation, an organization founded and headed by actor Dingdong Dantes, Jr. that rally all Filipinos, of all ages and from all sectors and background, to support diverse advocacies and programs. The foundation aims to empower Filipinos to help those in need and to contribute effectively and efficiently.

Etude House Philippines President Andrea Amado, Dingdong Dantes, Jr. (YesPinoy Foundation) and Betty Romero (Lifeline Foundation) at the Etude House Philippines Princess Run Press Launch

Etude House Philippines President Andrea Amado, Dingdong Dantes, Jr. (YesPinoy Foundation) and Betty Romero (Lifeline Foundation) at the Etude House Philippines Princess Run Press Launch (More photos at our Facebook page.)

“We encourage men, women, students, professionals, athletes, celebrities, health buffs and even, cosplayers to sign up and participate in the Etude House Princess Run. We want to bring together Filipino families for this fun event. We hope to see everyone enjoying with their loved ones on May 25,” said Etude House Philippines President Andrea Amado.

Etude House Philippines President Andrea Amado

Etude House Philippines President Andrea Amado talks about the Princess Run at the press launch in Olive Tree Kitchen and Bar in BGC (More photos at our Facebook page.)

Registration for the Etude Princess Run is from March 15 to April 15. Entry fees are P600 for the 3k and 5k races and P800 for the 10k category, inclusive of a race kit with a singlet, race bib and race map.

Etude House Princess Run - singlet

Singlet

Etude House Princess Run - medal

Medal

Etude House Princess Run - Tutu

Tutu


Online registration is available at www.etudehouse.com.ph. Payments and in-store registration are accepted at four (4) Etude House branches: SM North EDSA, Eastwood Mall, SM Southmall and Glorietta 3. The race kit can be redeemed once payment is done in the stores.

Etude House Pink Member Card Holders get 100 off from the registration fee and will receive tutus in their race kits to wear during the event. Cosplayers are also encouraged to enter the 3K category and run in their favorite costumes with their rubber shoes. They also get P100 off the registration fee. “For extra fun, we want cosplayers to join. They can wear head gear, accessories and colorful costumes. The more creative, the better,” added Amado.

Etude Princess Run entrants will get the chance to win exciting prizes. The top 3 runners in the male category and female category will receive products from Etude House, medals and Gold’s Gym memberships. Finishers will also receive a special passport which will be used as passes to the Etude Pink Fair where they can enjoy fun activities and game booths. The passport will also entitle them to special gifts and exciting freebies.

Dingdong Dantes, head and founder of the YesPinoy Foundation

Dingdong Dantes, head and founder of the YesPinoy Foundation (More photos at our Facebook page.)

“We are happy and grateful to partner with Etude House for the upcoming Etude Princess Run. The funds that will be generated out of the event and donated to the foundation will be used for the One Chair, One Child #UpuanParaSaKinabukasan Campaign, which we’re doing in partnership with Lifeline Foundation,” said Dantes, who will also be participating in the Run.

The One Chair, One Child Campaign aims to raise funds to buy school chairs for around 3,000 student survivors of Typhoon Yolanda, who go to Estancia Central Elementary School in Northern Iloilo.

Etude House Philippines President Andrea Amado, Dingdong Dantes, Jr. (YesPinoy Foundation) and Betty Romero (Lifeline Foundation) at the Etude House Philippines Princess Run Press Launch

Dingdong Dantes, head and founder of the YesPinoy Foundation

Betty Romero of the Lifeline Foundation at the Etude House Philippines Princess Run Press Launch at Olive Tree Kitchen & Bar

Betty Romero of the Lifeline Foundation at the Etude House Philippines Princess Run Press Launch at Olive Tree Kitchen & Bar

“We chose YesPinoy Foundation as our beneficiary because their advocacies are very significant and relevant to Filipinos. We also hope to encourage whole families to make this event not only a fun bonding activity for everyone but also as an opportunity to support families who are in need,” mentioned Amado.

Etude House Princess Run - Racekit



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